- New engagement goals: You can now set goals for Time On Site and Pages Per Visit to help measure user engagement and branding success on your client's site. In addition, you can now define up to 20 goals per profile.
- Analytics Intelligence: Everyone wants more data, but evaluating it all can be a battle. Analytics Intelligence aims to help ease the process, with automatic alerts to significant changes in the data patterns of your site metrics. You'll be able to identify sudden, uncharacteristic changes in traffic patterns so that you can diagnose the issue and react more quickly.
Google Analytics new features announced
Google Analytics just stepped out with a host of new features today, enhancing the product to further meet the needs of a range of businesses. There are eight new features, and we've selected two of our favorites as a sneak peek: