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This week in search 10/30/09

This is part of a regular series of posts on search experience updates that runs on Fridays. Look for the label "This week in search" and subscribe to the series. - Ed.

The week leading up to Halloween has brought a flood of new treats for you.

Music Search
On Wednesday, we rolled out our new music search feature, fully integrated into Google's web search. Now, when you search for a band, singer, song name, or album title, Google will recognize it and return a special music result on the top of the page. These new special music results do exactly what you want - they let you listen to the full song. To provide this feature, we have partnered with Lala and MySpace (formerly iLike) to bring you full-song streaming. That's not all, however. The real "wow" in this new music feature is that you can type in phrases of lyrics, we recognize the song - and bring you the song for full play. You can listen, verify it's the one you were looking for, and then continue on to buy the song on iMeem, iLike, Lala, Pandora, or Rhapsody.

Example searches (singers): Lady GagaTaylor SwiftJay-ZJack JohnsonMichael Jackson
Example searches (band): ColdplayTV on the RadioThe KillersMGMTThe Rolling Stones
Example searches (song): Sample in a JarWaiting for the World to ChangeWhen Doves CryAll I Want for Christmas is YouWalking on Sunshine
Example searches (album): Dark Side of the MoonAchtung BabyAqualungEvil Urges
Example searches (lyrics): gonna be a good night tonightcan feel the hand of fatelucky we're in love in every waytake away this ball and chain

Social Search
On Monday, we introduced Social Search on Google Labs and Google Experimental. Social Search finds relevant content that your social circle has published and returns that content with your web search results. What defines your social circle? To use Social Search, you need to be logged in to your Google Account and opted in to the Social Search experiment. We then analyze your Gmail contacts (if you have a Gmail account) and the connections on your social networks (if you have a Google Profile and have listed public social networks like Twitter and FriendFeed). What kind of results do we find? Our Social Search results include blogs, photo albums, web pages, and reviews. This way, you not only seeing the most relevant content on the web globally, but you also see the content most relevant and personal to you.

To try Google Social Search, go to Google Experimental and click the "Join the experiment" button pertaining to social search. Then try searching on Google for something your friends may have written about. Example searches like 'restaurant' or 'vacation' tend to occur in people's personal writings. Social Search results always occur at the bottom of the page, so scroll to the end of the page to see these results. You can also trigger Social Search results explicitly by opening the Search Options panel and clicking on 'Social'. This will cause all of your results to be from your social circle.

Similar Images on Image Search
In addition to our new features on core web search this week, we introduced a new and revolutionary way to refine image searches to our main image search functionality this week. The feature is called "Similar Images". We've had it for a while as a separate site, but it has proved so useful and interesting that we decided to make it part of our core image search. The idea here is to find an image that you like and then click the "Find similar images" link below it. This may seem simple, but think about all the complicated things you can express. For example, if I wanted a picture of a single turtle swimming, and I wanted the turtle to be headed to the left rather than the right, it would be almost impossible to express as a keyword search. Now with "Similar Images" features, I can simply do an image search for turtles, then find an image that meets my requirements, like the seventh image on that results page, and by clicking the "Find similar images" underneath it, I get a page composed of solo turtles actively swimming.

Example search: jack-o-lanterns, then click on "Find similar images" under the fifth image to get jack-o-lanterns lit from within in night-time settings
Example search: birthday hat, then click on "Find similar images" under the second image to get multi-colored birthday hats
Example search: peacock, then select "Find similar images" on the third image to get white peacocks with their feathers displayed

Personalized Search on Mobile
This week we also introduced personalized search for the mobile phone. Personalized search has been available on our website for some time. Now, when you are logged in on your phone, you get the same personalized search results on your mobile phone as well.

Google Suggest now global
Internationally, we also rolled out Google Suggest on our search results pages. Now, the helpful suggestions that you see when you begin typing on our homepage and results page are available on 156 country domains and in 52 more languages.

And to wish you a Happy Halloween, trick-or-treat us by visiting the homepage (www.google.com) today and clicking on the Google logo.

Hope you enjoyed this week's features. Stay tuned for what's next!

Happy Halloween!

Happy Halloween from MasterPiece Weddings!



At our office we always have a blast with Halloween! Check out Gainesville's Best Wedding Planners have some fun with todays holiday!







Let me introduce you to Intern Melissa as Michael Jackson, Me as Beauty Queen - Miss Conception, and our own personal Wild Things Erinn as A Wild Thing, and Amanda as King Max.



Thank you Powers Photography for taking the time to have some fun with us and take our pictures, I know we are dorks -- and you are so patient and wonderful! We love you!













And of course our signature jumping photo!





WWE Divas (Galeria 3)









Fotos:
WWE, Revista FHM, SexyWrestlingBabes

Otras fotos:
WWE Divas (Galeria 1)
WWE Divas (Galeria 2)

Neha Dhupia In White

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Nokia 6788

Nokia 6788 Announced for china
Nokia has announced the Nokia 6788 specifically designed for China Mobile’s network. It is the first device for TD-SCDMA – China’s domestic 3G standard. It comes with ** -megapixel
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Mariah Carey


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Importance of Vitamin C


Vitamin C is really important to your family health if you want to boost your immune system especially now that Influenza A (H1N1) is threatening everybody’s health, better eat vitamin C-rich foods everyday. Vitamin C reduces blood pressure, has the ability to.......

Picnic On the Bridge - Sydney Harbour

Sydney Harbour Bridge was turned into a picnic en masse yesterday as thousands flocked to the world famous landmark to share breakfast. On most mornings, the bridge is packed with the vehicles of thousands of busy commuters driving bumper to.......
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A ghooooulish Googleween

When it comes to holidays, Halloween is one of our favorites. You get candy corn, creepy crawlies, ghosts and goblins, blustery weather and the goopy joys of pumpkin carving all crammed into one glorious fall fun-fest. It's also the one holiday where you can dress up as whatever you want — your favorite celebrity, your favorite animal or even, like one Googler last year, your favorite gadget.

As usual, we're in the process of devising brilliant last-minute costumes, and we got curious about what others around the globe have been searching for in preparation for Halloween.

We used Insights for Search to track the fastest-rising searches related to [costume] in the U.S. in 2009. The query at the top of the charts is [lady gaga costume] — no surprise, as the star wears quite a few costumes on a regular basis herself:


And many people seem to be planning a tribute to the late pop star Michael Jackson — searches for [michael jackson costume] started spiking in June of this year and have increased steadily since then:


Since Halloween is most popular in the U.S., we focused on queries there — but we did investigate searches in Canada and the U.K. for good measure. In Canada, people are overwhelmingly searching for costumes for two — variations on [couples costumes] dominate the top 10. Both in Canada and across the pond, searchers are looking for costumes based on Lewis Carroll's classic story Alice in Wonderland, with [mad hatter costume] in the top 10 in the U.K. and [alice in wonderland] in Canada.

Since [vampire costume] was one of the top 10 searches this year, we figured we'd check in with the various vampire TV shows and movies to see which is, um, making a killing in the costume race. The query [twilight costume] has the most search volume, with [true blood costume] not far behind. (Pointy teeth and body glitter — done!)


Thinking of dressing up your little ones? Popular queries in the U.S. related to [kids costume] include [ladybug], [minnie mouse] and [tinkerbell].


We also did some digging to see if people were taking inspiration from the movie Where the Wild Things Are and wearing a [max costume] this year. Based on the fastest-rising related terms [footie pajamas], [footed pajamas] and [max costume pattern], it seems like at least a few folks are choosing to make [max wolf suit] costumes at home:


As a dog-friendly company, we share the country-wide impulse to dress up our dogs for the holiday. Related searches for [taco dog costume], [dog shark costume] and [banana costume] (so cute!) all rank high.


At Google, we've been gearing up for tomorrow's real deal with festivities on our Mountain View campus, complete with Halloween crafts for visiting kids and a haunted house. Googlers are also pulling out all the stops for the costume contest:



We hope you have a happy Googleween!

Reminder: Google sessions @ ad:tech NY next week

If you're planning on attending ad:tech or Content Revenue Strategies (CRS) at the Javits Center in New York City next week, we hope you'll come and meet the Google ads team while you're there. Over November 4 and 5, we'll offer a series of sessions designed to give you practical tips for improving your search and display campaigns.

The Google Ads Factory Tour, 11/4-11/5/09

The Factory Tour will span 10 hours of live workshops designed to give you an overview of Google's latest measurement and optimization tools. Here's the full two-day agenda:

Wednesday, November 4 - Optimizing Search & Display
11:00am-12:00pm AdWords Optimization Tools: Smarter Search Management
12:00pm-1:00pm Conversion Optimizer: The Next Generation of AdWords Bidding
2:00-2:30pm Google Content Network: Matching Solutions to Advertisers
2:30-3:30pm Google Content Network: Creating Effective Campaigns
3:30-4:30pm Google Content Network: Optimizing for Results
4:30-5:00pm Automating Content Network Campaigns Through the AdWords API

Thursday, November 5 - Measurement, Ads Quality, Mobile & Local
11:00am-12:00pm Google Campaign Insights: What to Measure and When
12:00-1:00pm Google Campaign Insights: A Behind the Scenes Look at the Technology
2:00-3:00pm Google Analytics & Website Optimizer: Making the Most of Your Traffic
3:00-4:00pm Google Search Ads Quality: What It Is and How to Improve It
4:00-5:00pm Local and Mobile Ads: How to Use Location to Drive Results

You can stop by for a single session, or stay for the whole event. The Factory Tour is open to all exhibit hall and conference passholders. For more information, check the ad:tech events page.

Content Revenue Strategies, 11/5/09

Formerly known as ADSPACE, CRS is the only expo dedicated to AdSense and contextual advertising. Sessions will focus on maximizing performance on Google’s Content Network as well as emerging blog, video and social media networks.

We'll also have AdWords and AdSense optimizers available to answer any questions you have about improving your contextually-targeted campaigns. Stop by the Optimization Lounge to get customized tips and share any feedback you have for the Google ads team.

If you haven't yet signed up for ad:tech or CRS, registration is still open. You can enter the promotional code 20EXNY9 to receive 20% off an ad:tech full conference pass. If you're only attending CRS, enter the code CRSGoogle to receive $100 off the price of your CRS conference pass.

Hope to see you next week.

Maximize coverage this season with Opportunities Tab

For the sixth installment of the Holiday Campaign Countdown series, I am happy to share some tips on the Opportunities tab to ensure you're maximizing coverage for your clients this holiday season.

Opportunities tab serves as a central location for easy access to budget and keyword suggestions, as well as other AdWords tools you've used before.


The 'Budget Ideas' area will suggest you adjust your budget if your campaigns are missing out on valuable traffic due to budget constraints or increased click volume on keywords popular around the holidays. To help you decide, this section will demonstrate potential increased click and impression volume that would result from an increased investment.

The 'Keyword Ideas' area will provide automatically customized keyword suggestions based on your client's website, account information, and actual searches on Google.com. Like the budget suggestions, you will be able to see the traffic increase that would result from including additional keywords. Since some suggestions are based on actual searches performed on Google.com, you may find some cost-effective long tail keywords to add to your client's list. The tool will even suggest specific campaigns and ad groups in which to add these keywords. The best part is - you can add them right from the tab into the campaigns!

You'll also notice that other familiar AdWords tools are available on the Opportunities tab on the lower left hand side of the page.

You know your clients' businesses best - so please assess our suggestions with your clients' goals in mind.

Finally, visit this tab often - we'll be refreshing suggestions every few weeks and adding new features soon!

For additional information on the Opportunities tab, visit the AdWords Help Center.

Three contest winners making their way to television

(Cross-posted from the Google TV Ads Blog)

Small businesses often think that television advertising is too expensive and cumbersome for them to use. They assume that they need a fancy, expensive commercial to use in their TV campaign. But Google TV Ads changes all of that — we make it easy and affordable for you to make a TV ad, plan a campaign and reach your customers through the power of television. We launched the TV for All contest two months ago to prove just that.

More than 200 companies submitted commercials for the opportunity to win $25,000 worth of free national advertising on cable channels such as CNBC, Hallmark and Bloomberg using Google TV Ads. Today, we're happy to announce the three winners of the TV for All contest based on votes from the YouTube community.

Amazing Gates, Owners.com and ZAGG.com received the largest number of votes among the 10 finalists. Each of these businesses will receive $25,000 in free national advertising through Google TV Ads advertising.


Check out the three winners and all entries at www.youtube.com/tvforallcontest. For more information on Google TV Ads and how it can help your small business succeed, visit our website at google.com/tvads.

A Twilight Wedding

In honor of Halloween tomorrow, we decided to make an inspiration for one of the most talked about weddings in vampire cinema history. Bella and Edward, here is your Twilight inspiration...


{sparkler exit}{cake}{bouquet}{venue}{candles}{luminaries}{roses}{Bella & Edward}

What do you think?

Introducing AdWords Comparison Ads

Today we're excited to begin testing a new feature of AdWords called AdWords Comparison Ads, which lets users compare multiple, relevant offers more easily. Comparison Ads is part of our continuing effort to make ads more relevant and useful to our users and to help you, our advertisers, reach the people who are most interested in your products and services.

AdWords uses a host of targeting and relevancy signals to determine the best ads for each query. However, sometimes a user's query doesn't provide enough information for us to confidently predict what they want. Take, for example, users who search for "mortgage." Do they want a new home loan or a refinance? Do they want a fixed rate or an adjustable rate loan? Comparison Ads improves the ad experience on Google.com by letting users specify exactly what they are looking for and helping them quickly compare relevant offers side by side.

With Comparison Ads, you can also target your offers at a more granular level, leading to more valuable, qualified leads. To see how it works, let's use our mortgage example. Users searching for "mortgage" on Google.com may see a promotion from Comparison Ads prompting them to select the type of loan they are looking for and to compare various rates.


If they click the promotion, users are taken to a page with more detailed sponsored results. They can choose directly from the offers listed on that page, or they can further refine their search by providing additional information like income and home value. By giving users the ability to refine their search on a number of relevant attributes, we are able to show more targeted ads and provide you with more valuable leads.

Once users find an offer that matches their specific needs, they can either call you directly or request a quote. If a user requests a quote, Google automatically anonymizes the user's phone number and sends you a unique code that you can use to contact the user. You only pay if a user calls the phone number on your offer or fills out a form to request a quote.


While Comparison Ads is still an early-stage feature, we've focused on a number of ways to enhance the user experience:
  • Speed -- Comparison Ads shows targeted offers in less than a second. There are no long forms for users to fill out - Users see specific offers immediately and only need to fill in additional information if they wish to further refine their results.
  • Transparency -- Comparison Ads only shows real products. There are no teaser rates, or bait and switch offers. Comparison Ads also standardizes the information presented to users, making it easy for them to sort and compare offers on a side by side basis.
  • Privacy -- Comparison Ads won't send advertisers any user information, including anonymized phone numbers, unless the user explicitly requests more information about an advertiser's offer.
At this time, Comparison Ads will only show to a small number of users in select U.S. states and is only available to a limited number of advertisers in the mortgage/refinance space. Over time, we'll increase the number of users who see Comparison Ads offers as well as the number of advertisers able to participate.

Prepara tu casa para Halloween

Aunque quedan un par de semanas para este acontecimiento que nos viene del otro lado del Atlántico, sabemos la preocupación de nuestros lectores por tenerlo todo a punto para una fecha tan señalada. Hoy os traigo algunas ideas más para que vuestra casa dé miedo por si os decidís a hacer una fiesta temática por Halloween.

En primer lugar, tenéis que recordar que los colores claves para esta celebración son el naranja y el negro. Una combinación de ambos darán un ambiente muy chulo a vuestro hogar.

En la imagen que veis sobre estas líneas, podéis ver cómo queda una casa decorada para Halloween con muy poco presupuesto. Basta con decorar con un gorro de bruja cualquier cuadro o foto que tengáis con cuidado de no estropearlo. Para esto es ideal el material de Post-it porque tienen un pegamento muy suave que resistirá por lo menos durante toda la fiesta. Recortad murciélagos de la misma cartulina y ponedlos por todas las paredes.

Para imitar las telarañas sobre el sofá, podéis usar gasa vieja y raída, así como medias color carne que estén rotas. Si las dejáis colgando, darán una sensación desasosegante, y si les espolvoreáis polvos de talco, todo quedará como más viejo y usado. Los murciélagos también funcionan bien en exteriores, así que podéis pegarlos en vuestra puerta para asustar a los niños que vayan a pediros el famoso “¿truco o trato?”.

Si queréis hacer que la fiesta de Halloween en casa sea un éxito, dejad la entrada sin mucha luzo o iluminada con velas y colgad del techo tiras de tela o de papel, ya veréis cómo los invitados se asustan cuando pasen rozándolas. Conseguid un esqueleto de plástico (valen los de los niños) o de papel y colgadlo en sitios estratégicos para que toda la casa mantenga la misma temática.



Colocad calaveras por la casa, las podéis encontrar en las tiendas de góticos y seguro que en vuestro negocio de todo a 100 más cercano a casa. Conforme vaya acercándose la fecha, seguro que las tiendas se irán llenando de este tipo de adornos.

Como siempre, si queréis hacer un plan más barato, bastará con que estéis desde ya sin retirar las telas de araña de las paredes. Voilá! Tendréis una auténtica casa tenebrosa con cero de coste. Además el polvo también estará por toda la casa sin que tengáis que espolvorearlo todo con polvos de talco.

Viste tu mesa de primavera: colores, caminos y velas

Si tienes una cena especial y quieres presentar a tus invitados una mesa primaveral ahora que llega la estación de las flores o simplemente quieres empezar a dar a tu casa un toque de color ahora que llega la primavera empezando por el comedor, hoy te traemos algunos consejos que seguro que son bastante útiles.


En primer lugar los colores. Para elegir los colores de tu mesa en esta estación opta por colores naturales, que se adapten a lo que nos espera fuera, a las flores y a la naturaleza.

Buenas opciones son los rosas, naranjas, verdes, en tonos cálidos y brillantes, deja para los meses pasados los colores fríos, y empieza a pensar en la luz y en el sol.

Una vez elegido el color no pienses en él como en el único protagonista de tu mesa, como te muestro en estas imágenes se trata de elegir una gama de colores, si escoges el rosa por ejemplo coge varias tonalidades como se muestra en la imagen de arriba.

La tendencia actual es mezclar caminos de mesa con velas y complementos de tipo exótico. Así que simplemente tienes que seguir algunos pasos.

n primer lugar coge un mantel del color que hayas elegido, y luego cruza la mesa con un camino de una tonalidad distinta, concretamente una tonalidad más oscura que la que has elegido para el mantel principal, de esta manera potenciarás su efecto visual.

Sobre el camino de mesa distribuye algunas velas, también del color que hayas elegido o de un color neutro que no afecte a nuestra elección como el blanco, puedes colocarlas en tazones de estilo oriental o sobre plataformas.

Otra buena opción son los centros de mesa, que también debes colocar sobre el camino, y que puedes incluso combinar con las velas.


Como punto final otra tendencia de la estación, las flores, nada de flores secas, estamos en primavera, utilízalas y tendrás una mesa puramente primaveral.

Algunas cosas más:

  • si optas por poner servilletas utilízalas de tela del mismo color que el mantel principal no que el camino, siempre opta por el más claro y deja el oscuro para cosas puntuales intenta evitar el agua de flores frescas en la mesa, utiliza espuma para colocarlas
  • Te aseguro que si utilizas estos consejos todos tus invitados se quedarán con la boca abierta y además conseguirás una mesa llena de color y acorde con la estación en la que estamos.

Planning Ahead

So there are so many things to consider when picking a wedding date. Sure, you may have a perfect date in your head but you must realistically consider other events hapenning besides your wedding...
For instance, a beautiful Fall wedding sounds great in theory, but what happens if it falls on the biggest local college football game? Would you really want to be stuck in traffic with angry fans trying to get to a tailgate on your wedding day? You don't want your guests showing up hours late to your ceremony or reception.


Traffic isn't the only thing that worries us. Big weekend events call for higher hotel prices, higher rental rates, as well as increased package prices for some vendors.

Every season has it's downfalls. Winter brings in corporate holiday parties and increase chance of snow storms up north. Springs and Summers brings local community events like art festivals, local shows, and not to mention hot, rainy seasons.

So when picking a date, plan ahead! Consider all of your options including community events to ensure that the day runs smoothly!

Raquel Bigorra (Galeria 5)

Consejos del Feng Shui para tu dormitorio

El dormitorio es lugar perfecto para dormir, descansar, leer, reflexionar, cargarse de energías y hacer el amor; es decir es el espacio ideal para revitalizarse después de un día lleno de estrés y tensión en el trabajo. Los dormitorios representan la paz y tranquilidad del reposo, los sueños y anhelos de la personas, y también las potentes energías sexuales.

Según el Feng Shui, los dormitorios están relacionados con el elemento metal, es decir que conlleva al acto de sumergirse bajo las colchas y envolverse a descansar en un tranquilo confort.

Mobiliario y decoración. Elige una decoración para la cabecera de tu cama que sea ligera, como por ejemplo telas y guirnaldas, o que esté bien fijada a la pared. Evita poner cosas pesadas y objetos sueltos.

A la hora de decorar, elige cosas que no tengan esquinas o cantos en punta que podría resultar peligroso para algunas partes de tu cuerpo que estén dormidas. Y no olvides quitar las patas de metal que sobresalgan, objetos puntiagudos o relieves afilados que puedan herirte.



Recuerda que tus pertenencias están vivas y es de suma importancia que tu conexión con los demás objetos en el dormitorio despierte respuestas positivas y revitalizadoras. Por estas razones, evita y elimina los objetos que te recuerden malos momentos vividos. No permitas que tus cosas te provoquen sentimientos, pensamientos o asociaciones negativas, menos aún en el dormitorio, que es el lugar donde recibes las primeras y últimas impresiones del día.


Los espejos en tu dormitorio. Los espejos activan las energías en el dormitorio y pueden interferir en los descansos ya que podrían provocar agitación e insomnio. Cuanto más grande es el espejo y más cerca de la cama, es mucho más probable que se altere el sueño.

Dado que muchas veces el dormitorio también cumple con la función de vestidor, se hace muy complicado eliminar del todo los espejos, como por ejemplo en los casos de los armarios con espejos. En esos casos es posible sacarle partido a la situación, colocando cortinas como si fueran ventanas. “Destapas” el espejo durante el día y lo “tapas” durante la noche.