Cleaning up for 2009

With the new year just around the corner, it's a good idea to tidy up your clients' accounts for success in 2009. Locating keywords and campaigns that have a high bounce rate, meaning users left after visiting just one page of the site, is a good first step when optimizing AdWords accounts to be more successful.

But time is of the essence, so check out this quick video tip on how to use Google Analytics reports to identify poor performing keywords and campaigns in your clients' AdWords accounts. For more details on Google Analytics reporting, visit the Analytics Help Center. Happy New Year!