- The updated Keyword Tool now allows you to get keyword suggestions based on the keywords you enter as well as website content and user searches. You can also see various keyword match types at once to compare their predicted metrics in one place.
- The updated Placement Tool makes it easier to search for placements that match specific criteria, such as image placements on youtube.com that are in the Entertainment category. The Advanced Options section allows you to further filter by country, language, impressions per day, included ad sizes, and demographic options.
Updated Keyword and Placement Tools, coming to an account near you
You may have heard that we've updated the Keyword and Placement Tools to include more features that will hopefully help make managing your clients' campaigns easier. These updates are still in beta so we're rolling them out to all AdWords accounts in English and other languages over the coming weeks. Keep an eye on your clients' accounts, and if you see these tools available, give them a try. If you have feedback, we're all ears, so let us know what you think using the Send Feedback link in your client's account.
