Matching medium to message: Online ad formats guide
From text to gadget ads, AdWords gives you lots of ways to grab attention for your client's business. To help you figure out the best format for your message, we've created a one-page online ad formats guide. Download the PDF to find examples of the various ad types, when to use them, reporting metrics, accepted ad sizes, and more.
For example, if you want to tap into the growing audience of YouTube viewers try creating an in-video ad. Or, reach potential customers in a specific area with local business ads. Use the ad formats guide to play matchmaker and set your client's message up with the best medium.
