Our mailing list is powered by Google Groups. By entering your email address into the subscription box on the right side of our blog, you become a member of the “Inside AdWords” Group on Google Groups. While the mailing list functionality eliminates the need to sign up for the Groups services itself (we wanted to make it simple and straightforward for you to join our mailing list), you can sign up for Google Groups in order to harness the power of everything Groups has to offer, such as the ability to change your email preferences or subscription options for a particular Group.
To sign up (it takes less than a minute), go to http://groups.google.com/ and click the “Join” link. You’ll then be asked to create a Google Account. In order to manage your mailing list preferences, use the same email address that you used to sign up for Inside AdWords. You’ll then receive a verification email at your email address, and once it’s verified, you’ll be automatically logged into Google Groups. You’ll see that “Inside AdWords” is already listed in your list of Groups. Click on that link, and you’ll see the “Unsubscribe or change membership” link at the top (see screenshot below). You can then choose if you want to receive full text emails, digest emails, abridged emails, or no emails at all.
Of course, you can now join the various Groups available out there – including one of our favorites, AdWords Help (as mentioned in our recent post).
