Introducing the Big Small Business Plan

A few weeks ago we asked you about wishes for your business in 2011, and yesterday we shared what you said. Near the top of your list: growing your small business. Some of you even said you're ready to leave the word "small" behind. At Google, we’re all for dreaming big. So today we’re introducing something we’re calling the Big Small Business Plan. If you already use AdWords, here’s how it works: just install free AdWords Conversion Tracking and spend $100 on AdWords between now and February 15, 2011. When you do, we’ll match your $100 investment with a $100 advertising credit. But don’t wait until the new year to get started, as you must register for this offer by December 31. Call it an early New Year’s resolution!

Why AdWords Conversion Tracking? This free tool shows you which of your keywords and ads lead to sales (or whatever action you want customers to take on your site). Armed with this information, you can make the smart advertising decisions that will really grow your business in 2011. Plus, an extra $100 won’t hurt, will it?

By the way, if you know of other businesses not yet using AdWords, the Big Small Business Plan will go to work for them, too. If they sign up for AdWords by December 31 and spend $100 by February 15, we’ll give them the $100 credit.

Thanks, as always, for advertising with Google. We wish you truly big success in 2011!

Posted by Gordon Zhu, Inside AdWords crew