Back in December we launched mobile ads for iPhone and Android devices. Unlike standard mobile ads, which show on WAP devices and require you to create mobile-specific text and image ads, the mobile ads for iPhone and Android phones allow you to show your regular text and image ads on these devices.
If you’ve been thinking about getting into mobile advertising, but don’t know where to start, check out this video to get a quick overview of the benefits and differences between the two ad formats:
You can also check out this post on the Google Mobile Blog which goes into more detail about the differences between the two types of ads.