Google TV Ads Announces New Partnerships

Today, we announced two strategic partnerships that will make it easier for advertisers to manage their Google TV Ads media buys within their existing systems.

For advertisers who use CoreDirect, our partnership with COREMedia Systems will allow you to view your Google TV Ads sales and response data next to your other media buys and results within CoreDirect.

In addition, our partnership with Harris Corporation will help make more inventory available to Google TV Ads advertisers, helping them expand their reach to more potential customers.

For the latest news from Google TV Ads, please see the announcements on our Traditional Media blog.

Posted by Amanda Kelly, Inside AdWords crew