Our fleet of newsletters has recently grown with the launch of the Travel Industry Newsletter, which is designed for advertisers selling travel services and products.
Online travel spending will represent 35 percent of all travel revenue in 2008,1 so to help you take advantage of this trend, the latest issue of our newsletter will explore how to increase your clients' business exposure with Google Maps and provide optimization advice for strong keywords and landing pages. You'll also discover ways to engage customers through vivid ad formats and stay informed with the new Travel Industry Knowledge Center, a centralized location for tips, success stories and relevant news.
If you'd like to receive upcoming Travel Industry Newsletters, please let us know at travel-newsletter@google.com.
[1] JupiterResearch, US Online Travel Consumer Survey, May 2008