Webinar: Website Optimizer, What Should I Test?

We continue to receive a lot of questions about Google Website Optimizer, our website testing and optimization tool. Those of you who are familiar with Website Optimizer may have seen the Quick Start Guide and read our advanced testing strategies. Recently, however, you've asked us for more insight on what you should be testing on your webpages. "Should I test my headlines, images, or buttons? Google, what do I test?"

To answer these questions and more, we'd like to invite you to join Website Optimizer's Product Manager, Tom Leung, and guest presenter Bryan Eisenberg (Chief Persuasion Officer, FutureNow, Inc.) for a free online seminar.

TITLE: Website Optimizer: What Should I Test?
DATE: Tuesday, March 11th, 2008
TIME: 9:00 - 10:00 am PST (Pacific Standard Time)
JOIN US: Register to attend

During this online seminar, Tom and Bryan will:

• Provide a brief introduction to Website Optimizer for newer users
• Delve into testing best practice
• Discuss some of the top elements to test on any webpage
  
• Review top mistakes people make when developing new content to test
  

Upon registration, we also invite you to submit specific topics you'd like Tom and Bryan to cover.

We look forward to seeing you there!

Posted by Trevor, Inside AdWords crew